Customer acquisition in 2026: why growth is getting harder to buy

July 22, 2026 · 5 min · Free, with full transcript

Paid media costs are rising, third-party data is eroding, and the brands that relied on performance marketing to fill their funnels are starting to feel it. Here is what CMOs need to rethink to keep acquisition efficient as the economics shift.

The transcript of this episode is being prepared.