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Verticals
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Legal & Law Firms
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Marketing in law firms
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Metrics, funnels and benchmarks
Module
Metrics, funnels and benchmarks
5 lessons •
750 XP
available
Lessons
1
What it actually costs to win a client in law
+150 XP
2
Lifetime value beyond the first matter
+150 XP
3
Mapping the enquiry-to-instruction funnel
+150 XP
4
Engagement metrics that predict referrals
+150 XP
5
Benchmarking retention and share of wallet
+150 XP