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Formations/CMO Track/MarTech & data/CRM & marketing automation
Module

CRM & marketing automation

Connecting CRM and marketing automation to nurture leads and drive lifecycle revenue.

3 leçons • 300 XP à gagner

Leçons

1
CRM & marketing automation: foundations & core concepts

Grasp CRM and automation fundamentals and how they connect.

+100 XP
2
CRM & marketing automation: real-world application

Build lifecycle campaigns linking CRM to automation in practice.

+100 XP
3
CMO playbook & advanced tactics: CRM & marketing automation

Apply CMO tactics to scale automated revenue programs.

+100 XP
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DomainesMarketingDataFinanceIA
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