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Marketing in SaaS
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Metrics, funnels and benchmarks
Module
Metrics, funnels and benchmarks
5 leçons •
750 XP
à gagner
Leçons
1
The CAC formula marketers keep getting wrong
+150 XP
2
LTV models that survive board scrutiny
+150 XP
3
Funnel conversion benchmarks by pricing motion
+150 XP
4
Engagement metrics that predict churn early
+150 XP
5
Benchmarking CAC payback and the magic number
+150 XP
Metrics, funnels and benchmarks — Software & SaaS, MBA Training